Product Launch Academy

WHAT IF YOUR LAUNCHES HAD HIGH ENERGY, IMMEDIATE BUYERS, & HIGH CASH SALES THAT LASTED FOR DAYSSSS??

(PLUS WERE SO MUCH FUN YOU NEVER WANTED THEM TO END)

LAUNCH LIKE A PRO

it doesn't take big audiences & all your sanity to sell out a launch

Launching is all about ONE major thing

-- EMOTION --

90% of sales are EMOTIONAL

So if you can learn how to harness emotion in the right stage of a 4 Stage Launch Strategy, you can have inventory flying off your online shelves at your very next launch.

no matter your audience.

no matter your current sales.

no matter how saturated your current industry.

It'a all about understanding how to make people take ACTION!

gone are the days where you slyly add something to your website, send two emails, & post 3 stories about it & hope that leads to a cleaned out inventory

THIS IS HOW IT CAN GO FOR YOU:

you design a collection or a product that you are so dang proud of. You seriously can't WAIT to get it out into the world. You finalize all the pieces, come up with a name, & get ready to release it into the world.

You strategically start changing your messaging on social media starting phase one of four of your launch process. You have an exact marketing & sales strategy to get your audience PRESOLD before you even release anything to finihs up Phase Two of your proven process.

You know how to create the right emotions. You know how to get your audience ready. You know how to create immediate sales.

Your DMs are full of excitment & you are READY to get your baby out into the world

You press "PUBLISH" & you get a *cha-ching* sound within seconds.

one - two - five - TEN!!! Sales are starting to FLOW.

All day long sales are coming through as you initiate Phase Three of your launch.

You know what to post on social media & what emails to send to keep your sales coming as you execute your final phase of your launch.

You sit back & look at your inventory to see lots of "low inventory" and "sold out" tags.

WOWOWOW!! You can't believe it!!!

You just had a high cash day, had SO much fun, & are feeling so much pride for the business you have built.

MAKE IT HAPPEN

LET'S GET *CHA-CHING* NOISES FLOWING

ALL DAY LONG

THE PROBLEM WE SEE MOST OFTEN IS THAT PEOPLE ARE AFRIAD TO BE "TOO SALESY"

When was the last time your favorite brand launched?

Was your immediate reaction "ugh not again" with a jumbo eye roll?

Or were you immediately excited for what is to come?

People follow you because they LOVE what you have. They like what you stand for. They are intrigued!

It's on YOU to move them through the buying cycle to get them to take action. How do you do that? LAUNCHES!!!

THIS is the time where you will see your highest sales days -- now you just need to know HOW!!

It's frustrating... I've been where you are:

Launching feeling like this new product is *finally* going to be the one that gets you those immediate sales & incredible results. You're obsessed with the collection or product & you can't WAIT for people to love it too!!

You go to release it aaaand **CRICKETS** -- you sit and wonder if it's you? the product? your marketing? the algorithm?

What do you need to do different to make this dang thing work for you???

**queue the frustration cycle**

You know you could be making more sales.

You know other's are seeing the results that you want.

You know that your products are great.

But why can't people see it?

No matter if you are trying to get some of your first sales at a launch or are trying to increase your sales from your so-so launches -- you need to learn how to do ONE thing

Go through the Four Phases making people feel different emotions through the process.

Selling is a CYCLE & all a launch is is putting people through that cycle compressed into 10-14 days!

Once you know how to do it, launching will be one of the easiest parts of your business!!

WANT TO INCREASE YOUR SALES ASAP?

-- learn how to control when people buy from you --

JOIN NOW

Just a Glimpse at What You Will Learn Inside the Product Launch Academy

(it doesn't have to be complex, to make a BIG difference)

4 Phases of a Sold Out Launch Strategy -- Learn the exactly what to do in the days // weeks leading up to your new release & all the sales psychology that goes with it to have immediate sales upon pressing "PUBLISH" on that beloved new collection.

Because the secret to high cash launches is actually what you do BEFORE people can even buy it!! It's all about buuild excitement & these 4 phases do EXACTLY that!!
How to Create a Marketing Calendar that Sells Out Launches & Guarantees Sales Whenever You Sell -- When you are SELLING, what matters is your MARKETING -- they are different but they go very hand in hand. I can teach you one, but without the other, you'll still be missing out.

Here I will teach you exactly what to post on your feed, to your stories, to your email list to make your launches as poppin' as possible. We're building income security around here!!
Three Sales Psychology Tactics For Immediate Sales -- Getting immediate sales is all about THREE things -- this is what you MUST do prior to launches, discounts, or sales incentives to have people setting alarms with their credit cards PREPPED for you!

Launching is allll about emotion, energy, & excitement -- learn how to harness these using psychology that makes your launches something people can't WAIT to be apart of.
How to Automate & Simplify Your Launches to Make Them Less Daunting --

You know me... i'm allll about that balance!!! I'll teach you how to prep prior to your launch so you can press "GO" & take a nap or play at the park with your kiddos while the sales flow in!!

It's all about what you do PRIOR to the launch to make it more manageable & more successful -- so let's do both!
Adapting Launch Strategy to Run Sales, Discounts, & Promotions That Bring in New Sales -- running any kind of sales promo is actually the same strategy as launching!!

We only have to adapt small elements! Learn how to adapt the 4 Phases of Launching into High Sales Promo Days!
PreSell Your Audience Before You Even Release Your Products -- 90% of sales happen prior to the day you open cart. Inside, you will receive an exact process & content calendar to get your community sold before the launch even begins!!

"I feel confident people will buy whenever I sell something new! THANK YOU!!"

- Children's Boutique Owner

"SOLD OUT IN 19 MINUTES!! TIME TO RESTOCK!"

- HOLISTIC BEESWAX CANDLE MAKER

HERE'S THE DEETS:

CHAPTER ONE: THE ESENTIALS

Learn the essentials of launches & sales incentives at a deeper level.

There are different styles & intensities of launches -- you must understand when to push & when to pull. In this chapter you will get an overview of what is hurting you & what you should be doing instead. These are the BIG things you need to change & adapt.

This is where the sales psychology allll comes into play!

INSIDE THIS CHAPTER LEARN:

How to Design A Collection That Is Obsess Worthy
The Most Common Launch Mistakes
What a Sold Out Launch Will Look Like
The KEY to PreSelling Your Audience

CHAPTER TWO: THE FOUR PHASES

Get individual video walkthroughs of all 4 Phases of a Sold Out Launch. Learn the dos, don'ts, the intentions, & the marketing behind each phase -- what to do before, what to do during, & what to do after so there's never another question!

Pre-Pre Launch, Pre Launch, Launch, & Post Launch all have different focuses & marketing -- here you will learn exactly how to execute them all.

THIS is the meat & bones of the Product Launch Academy! This chapter will give you the exact execution & roadmap that has people selling out, simplifying their life, & doing it on repeat.

INSIDE THIS CHAPTER LEARN:

What are the 4 Phases of a Sold Out Launch
How to Execute Each Phase of the Launch In Detail
What Emotion is Key At Every Step of the Release
What Content to Create at Each Stage
How to get Your Audience to Buy Immediately Upon Release
How to Keep Sales Going for Days After Release
What it Takes to Sell Out A Collection

CHPATER THREE: THE NITTY GRITTY

So now you know the big picture & the exact system to follow -- in this chapter we cover the small details that make allll the difference.

Selling is about details, it's about energy, it's about little tweaks to really hone in on the mastery.

This is where your sales go from good to "HOLY SHIT I JUST DID THAT"

Here we are diving in to your Instagram Story Selling Strategy, exact marketing systems, when to use presale to increase sales, how to use the same strategy to run successful discounts & sales promos, & MORE!

INSIDE THIS CHAPTER LEARN:

How to Build a Sales Calendar
Leveraging Instagram Stories as a Superpower for your Sales
When & How to Run a Presale for Products
When & How to Execute a Restock on your Sold Out Launches
What Emails to Send during Each Phase of the Launch Process
How to Automate & Simplify Your Launches
How to Run a Sale or a Promotion Using This Strategy

OH -- DID I MENTION THERE'S DONE FOR YOU CONTENT CALENDARS INSIDE?

FULL PRODUCT LAUNCH CONTENT CALENDARS TO FOLLOW

LAUNCH & DISCOUNT EMAIL SKELETONS TO MAXIMIZE SALES

20+ IDEAS OF ADVANCED, UNIQUE SALES & DISCOUNT IDEAS THAT WILL INCREASE YOUR SALES

-- all waiting for you when you join the Product Launch Academy --

FOR MY GIRLIES WHO LIKE SPECIFICS:

15 PRE RECORDED TRAINING VIDEOS SPLIT INTO THREE CHAPTERS

FULL EXPLANATIONS OF EACH PHASE OF THE LAUNCH STRATEGY

FAQS AROUND LAUNCHES & TRAININGS ON SPECIFIC THINGS LIKE PRESALE, RESTOCKS, DISCOUNTS, ETC

DONE FOR YOU LAUNCH CONTENT CALENDARS FOR FEED, STORIES, & EMAILS

LAUNCH EMAIL TEMPLATES

25+ FUN SALES INCENTIVE IDEAS

& SOME BONUSES & SURPRISES TOO!!

(value inside exceeds $997 in value)

ENTER YOUR SOLD OUT LAUNCH SEASON ERA

your products deserve to be in people's homes -- now let's simplify it & make those sales happen

OKAY OKAY I'M IN

Got Questions?

WILL I LEARN WHAT TO DO ON SOCIAL MEDIA DURING A LAUNCH?

Yes!! The major focus of this program is how to utilize social media & content to sell out your launches. We primarily speak about feed content, IG Stories, & email marketing!

PLUS -- There's a full done-for-you content calendar template included! To give you an exact breakdown of what to post on your feed, stories, & emails to send throughout the launch.

You will understand what to do on social media from A-Z during a launch!

WHAT IF I DON'T HAVE MANY ONLINE SALES YET?

The first days you will see major online sales are usually launch days! It's the best place to start learning strategy if you don't have a sales strategy already. If you know how to harness the energy & control the sales when you want them during a launch, you can actually see a sales increase much quicker!!

You don't need many online sales to have successful launches!! Some students are selling out launches with under 500 followers!

WHAT IS THE TIME COMMITTMENT OF THIS COURSE?

Product Launch Academy is all prerecorded & self paced -- so you can watch it whenever it fits into your schedule! You also have full access to the course for the lifetime of my business, so you can ALWAYS go back & rewatch when you want a refresher!

There is 4.5 hours of training, explanation, & learning inside of the course. So you can binge it in a weekend or learn it over a few weeks!

WHAT IF I'VE NEVER RUN A LAUNCH BEFORE?

Ohhh you are in for a TREAT!!! Launches get to be SO much fun when you know people are excited & going to buy immediately!!

When you have the right strategy, you get the luxury to launch, know people are going to buy, & know that you are going to have sales flowingggg!!

This is the perfect place to learn how to run your first high energy launch!

DO I HAVE TO LAUNCH PRODUCTS TO BE SUCCESSFUL?

Launches are the days that you have an excuse to sell hard for 5-7 days! It's the days that people should be excited to buy from you (if done right).

It's not mandatory to be successful but they do lead to more sales, quicker!! Because these are the days you are bringing energy & hard selling -- you naturally will see bigger sales on these days!!

CAN I TAKE THIS COURSE IF I SELL SERVICES?

This course is made primarily for product based businesses. If you are a coach, consultant, or other service provider -- send me a DM & we can discuss if I feel this strategy will actually beneift you!!

WILL I GET AN ROI FROM THIS COURSE?

This course is teaching you sales strategy, therefore, it should help you make extra sales!! We have had clients go from $3k launches to $8k launch or have their highest sales day EVER in the first launch after taking this course.

The strategies WORK!!! But they do need to be implemented!! if implemented properly, you should be able to make hundreds, if not thousands more every time you launch!!

COMMIT TO NO MORE LACK LUSTER LAUNCHES

LET'S GET YOU INCREASING YOUR SALES ASAP

CONTROL YOUR SALES

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